What Should I Sell on Etsy? How Important is it to the UK Market?

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Posted byilknur
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Etsy is a marketplace established in the United States in 2005 to sell handmade products.

Etsy is the 3rd most used marketplace in the UK, after Amazon and eBay, with an average monthly website traffic of 36M.

Marketplaces in the UK
Marketplaces in the UK (Image courtesy of webretailer)

According to gender distribution, women are the most frequent shopping group with 54%. The age range is 25-34.

Image 1
Etsy Age and Gender Distribution

Notes;

  1. Etsy generated $10.28 billion in gross sales in 2020, an increase of 106.84 percent compared to 2019.
  2. The UK has the highest percentage of sellers after the United States and 30% of international Etsy sellers are in the UK there.
  3. The majority of sellers on Etsy are women (83%).
  4. The average conversion rate on Etsy is 1% to 3%.
  5. There are over 60 million products listed on Etsy.
  6. There are more than 50 categories on the Etsy market. (For more: https://thrivemyway.com/etsy-stats/)

What are the Top Selling Products on Etsy?

  • Clothing
  • Jewelry
  • Home & Living
  • Bags
  • Crafts
  • Electronics
  • Art
  • Bath and Beauty.
The Most Seling Products on Etsy Marketplace
The Most Seling Products on Etsy Marketplace

Based on this data, you can review the Etsy platform for the UK market. You can decide based on the products you will sell and your target audience analysis and analyze whether Etsy is the right platform for you.

If you want to get more information about Etsy Consulting and opening to the UK market, you can contact us.

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